Market Overview
The Global
Digital Brain Health Market is expected to reach a value of
USD 243.7 billion by the end of 2024, and it is further anticipated to reach a market value of
USD 478.6 billion by 2033 at a
CAGR of 7.8%.
Digital brain health or
mHealth, focuses on asynchronous mobile technologies like apps, texts, & online forums, and focuses on improving mental health outcomes by delivering convenient, patient-driven access to support & self-management tools, as common uses like self-help promotion, clinical support augmentation, and potential for better outcomes, though risks exist.
According to the World Health Organization (WHO), non communicable diseases (NCDs) account for 41 million deaths annually, representing 74% of global fatalities. Among these, 17 million occur before the age of 70, with 86% of premature deaths concentrated in low and middle income countries.
NCD related mortality is largely driven by cardiovascular diseases (17.9 million deaths), cancers (9.3 million), chronic respiratory diseases (4.1 million), and diabetes (2 million, including deaths from diabetes induced kidney disease). These conditions disproportionately affect low and middle income regions, where 77% of all NCD deaths occur.
The economic burden of chronic diseases is also substantial, as highlighted by the U.S. National Center for Chronic Disease Prevention and Health Promotion (NCCDPHP). Heart disease and stroke, which claim over 877,500 lives annually and account for one third of all U.S. deaths, impose a USD 216 billion burden on the healthcare system.
Cancer, the second leading cause of death, affects 1.7 million Americans yearly, with anticipated costs exceeding USD 240 billion by 2030. Diabetes, which impacts 37 million Americans and puts an additional 96 million at risk, resulted in an estimated USD 327 billion in combined medical expenses and productivity losses in 2017.
As per Dream Maker, the Digital Brain Health market is poised for significant growth, driven by the increasing focus on cognitive well-being. The human brain, weighing about three pounds and comprising 60% fat, is the body’s most energy-intensive organ, consuming 20% of total energy and oxygen despite accounting for just 2% of body weight. Proper hydration plays a pivotal role, as the brain is 73% water, with even 2% dehydration impairing attention, memory, and other cognitive skills.
Additionally, sweating for 90 minutes can shrink the brain akin to one year of aging. The brain’s complexity is evident with each neuron capable of transmitting 1,000 impulses per second and forming tens of thousands of synaptic connections, supported by 25% of the body’s cholesterol. Such intricate mechanisms underscore the critical need for advanced solutions in the digital brain health sector to enhance performance, mitigate aging effects, and address rising neurological challenges globally.
Key Takeaways
- The Global Digital Brain Health Market is expected to grow by 234.9 billion, at a CAGR of 7.8% during the forecasted period.
- By Functionality, the clinical functionality segment is expected to lead in 2024 & is anticipated to dominate throughout the forecasted period.
- By Component, the software segment is expected to have a lead throughout the forecasted period.
- By End User, hospitals are expected to come out as a dominant force during the forecasted period.
- North America is expected to hold a 39.2% share of revenue in the Global Digital Brain Health Market in 2024.
- Some of the use cases of digital brain health include cognitive training and therapy programs, clinical decision support systems (CDSS), and more
Use Cases
- Remote Monitoring and Telehealth: Digital brain health technologies allow for remote monitoring of patient's cognitive functions &mental health status. Telehealth platforms enable healthcare providers to conduct virtual consultations, provide therapy sessions, and monitor progress remotely, ensuring constant care & support, mainly for individuals in remote or underserved areas.
- Digital Assessments and Screening Tools: Digital brain health solutions deliver various assessment & screening tools for quick detection & monitoring of brain health disorders like dementia, depression, and anxiety. These tools provide objective measurements of cognitive function, mood, & behavior, helping in timely diagnosis & personalized treatment planning.
- Cognitive Training and Therapy Programs: Using interactive software & applications, digital brain health platforms provide cognitive training exercises & therapy programs developed to enhance memory, attention, and problem-solving skills. These programs can be customized to individual needs and preferences, providing engaging & effective interventions for cognitive enhancement & rehabilitation.
- Clinical Decision Support Systems (CDSS): Digital brain health platforms integrate clinical decision support systems that analyze patient data, medical history, & evidence-based guidelines to help healthcare providers make better decisions about diagnosis, treatment, & management of brain health disorders, as it helps optimize clinical workflows, improve diagnostic accuracy, and enhance patient outcomes by providing live recommendations and guidance.
Market Dynamic
The increase in age-related neurological disorders like Alzheimer's disease & Parkinson's disease has expanded a growing demand for technologies that assist cognitive function and help prevent these conditions. With the global population of individuals aged 60 & above projected to double by 2050, there's an increasing need for digital brain health tools and services.
Older adults, aiming to preserve cognitive abilities and maintain independence, find these tools crucial for enhancing their quality of life. Additionally, digital brain health solutions offer a low-cost alternative for those with limited access to traditional healthcare services.
However, accessibility remains a major challenge restraining the growth of the digital brain health market. Many older adults & individuals in rural areas lack access to necessary technology and internet connections. Further, affordability also creates a barrier, mainly for those without health insurance or with limited income.
In addition, language barriers, along with low awareness about these tools, further limit accessibility. To overcome these challenges, efforts should aim at developing affordable & user-friendly digital solutions, alongside initiatives to expand internet access & promote awareness about the benefits of digital brain health tools.
Driving Factors
The Growth Neurological disorders and cognitive impairments are at the heart of Digital Brain Health Market growth, driving it along with lifestyle changes such as increasing populations and lifestyle changes that impact aging populations and lifestyle changes.
Alzheimer's, Parkinson's disease, anxiety disorders are just some of the many conditions on the rise due to an aging population and lifestyle shifts. Digital solutions like cognitive training apps, brain health monitoring devices and virtual therapy tools provide solutions to these growing needs.
Thanks to neurotechnology advancements and wearable devices enabling early diagnosis and management of brain health conditions. Furthermore, growing public awareness regarding mental wellness and preventive care drives demand for digital interventions which in turn spur investments and innovation within this sector; providing improved accessibility and tailored solutions.
Trending Factors
Artificial Intelligence and Machine Learning are increasingly being seen as key trends in the Digital Brain Health Market. AI powered platforms can offer personalized cognitive assessments, early diagnosis of neurological conditions, and tailored therapy plans. Gamification in cognitive training apps engages users and increases therapy adherence, while integration with wearable devices provides continuous monitoring of brain health enabling proactive care.
Telehealth platforms have also gained popularity, offering remote therapy sessions and consultations. Furthermore, collaborations among healthcare providers, tech companies, and research institutions are driving innovation; all this contributes to improving the scalability, accessibility, and effectiveness of digital brain health solutions.
Restraining Factors
Restrictions Limited access to technology and digital literacy among certain populations is hindering the expansion of the Digital Brain Health Market. Rural and low income regions in particular face considerable hurdles to adoption due to cost or connectivity concerns. Concerns over data privacy and security often dissuade individuals from opting for digital brain health solutions, while regulatory issues and clinical validation process delay implementation of innovative tools.
Skepticism about the efficacy of digital interventions also poses challenges to market adoption, necessitating strategies designed to increase accessibility, build user trust and establish strong regulatory structures that support market expansion.
Opportunity
The Digital Brain Health Market holds significant promise through the integration of advanced technologies and accessing underserved populations. Emerging economies with improving healthcare infrastructure present unrealized potential for market penetration. Partnerships with educational institutions and corporate wellness programs create new avenues for expansion, promoting brain health awareness and interventions.
Virtual reality (VR) based therapies and non invasive brain stimulation devices offer cutting edge solutions for cognitive enhancement and rehabilitation. As mental health and brain health become a global priority, opportunities to deliver cost effective, scalable digital interventions with personalized digital interventions have exponentially expanded, positioning this market for continued expansion.
Research Scope and Analysis
By Functionality
The digital brain health market is categorized into different functions like electronic health records (EHR), clinical assistance, care planning, & more. Among these, clinical functionality is expected to take the lead in 2024, as mainly developed for healthcare providers to assess, diagnose, & treat brain health conditions. These tools, varying from digital assessments to therapy programs, help in better patient management.
Further, clinical functionality tools also play a major role in addressing challenges seen in traditional methods and are anticipated to show significant growth. Issues like limited access to specialists, high costs, & societal stigma around looking for care are tackled through these digital solutions.
By providing early detection & treatment of brain health disorders, these tools not only improve access to care but also cut down expenses & enhance patient outcomes. Their impact depends on revolutionizing how brain health is managed, providing efficient solutions that meet both patients and healthcare providers.
By Component
In terms of components digital brain health market is categorized into two main components that is devices and software, with software anticipated to dominate the scene in 2024. Software solutions provide flexibility, scalability, and low cost in comparison to hardware options. They also have easier updates and customization to suit the evolving needs of both healthcare providers & patients.
In addition, in the software segment, an array of digital tools & applications exist, like mobile apps,
telehealth solutions, clinical decision support systems, & electronic health records. These software solutions allow healthcare providers to improve patient care & outcomes. As a result, the need for software in the digital brain health market continues to grow, driven by its versatility & capacity to support effective brain health management.
By End User
In terms of end-users, the digital brain health market is segmented into specialty clinics, hospitals, & other facilities, with the hospital segment expected to have the largest share in 2024, which is attributed to hospitals' vast healthcare services & high number of patients with brain health disorders.
In addition, digital solutions play a major role in hospitals, assisting in improving patient outcomes, cutting costs, & streamlining operational efficiency. By enabling earlier diagnosis, more efficient treatment, and better patient care management, these solutions contribute highly to hospitals' efforts in addressing brain health challenges.
The Digital Brain Health Market Report is segmented on the basis of the following
By Functionality
- Electronic Health Records (EHR)
- Care Plans/Health Management
- Financial Functionality
- Clinical Functionality
- Clinical Decision Support (CDS)
- E-Prescribing
- Telehealth
- Administrative Functionality
- Others
By Component
By End User
- Specialty Clinics
- Hospitals
- Others
Regional Analysis
North America is expected to
hold a share of 39.2% in the digital brain health market in 2024, driven by factors like an increase in the elderly population, growing neurological disorders, & increasing awareness and acceptance of digital healthcare tech. As the need for digital brain health tools rises, the market is expected to significant growth.
Further, in Europe, countries like the UK, Germany, and France play major roles, driven by the increase in brain health disorders, mental health awareness, & the uptake of digital health tech by both patients & providers.
In addition, the Asia-Pacific region is expected to experience the highest growth, driven by the increasing burden of brain health issues. Also, the adoption of digital solutions in this region promises enhanced access to care, better patient outcomes, & minimal healthcare expenses.
However, regulatory hurdles & data privacy concerns create challenges to market growth. Additionally, addressing cultural and language barriers is vital for the effective adoption & usage of digital brain health solutions in the Asia-Pacific region.
By Region
North America
Europe
- Germany
- The U.K.
- France
- Italy
- Russia
- Spain
- Benelux
- Nordic
- Rest of Europe
Asia-Pacific
- China
- Japan
- South Korea
- India
- ANZ
- ASEAN
- Rest of Asia-Pacific
Latin America
- Brazil
- Mexico
- Argentina
- Colombia
- Rest of Latin America
Middle East & Africa
- Saudi Arabia
- UAE
- South Africa
- Israel
- Egypt
- Rest of MEA
Competitive Landscape
The global digital brain health market is highly competitive, with major players offering innovative digital solutions for brain health assessment, training, & therapy. Further, emerging startups & technological development further intensify competition, driving constant innovation in the market. Also, key strategies like product development, partnerships, and mergers to capture market share and meet evolving consumer needs are being implied by these market players.
Some of the prominent players in the global Digital Brain Health Market are:
- IBM
- Holmusk
- Medibio
- Core Solutions Inc
- Cerner Corp
- Linus Health
- Spring Care
- NXGN Manag
- Netsmart Technologies
- The Echo Group
- Other Key Players
Recent Developments
- In January 2024, DiagnaMed Holdings Corp launched CERVAI, a world-first consumer brain health & wellness AI solution that focuses on to ‘raising a red flag’ for potential brain health issues by estimating brain age & providing a brain health score.
- In September 2023, NTT Communications Corporation, the ICT solutions and international communications business within the NTT group, launched a trial of "Brain Health Check Plus”,1 a dial-up navigation service that utilizes AI functionality to find early signs of cognitive decline. Further, the concept behind this initiative is to help develop a society where fewer individuals, families, and companies experience the anxiety or inconvenience dementia can cause.
- In September 2023, Google unveiled that the company is investing in 15 AI-powered projects, like digital health initiatives to enhance provider experience & patient access to care, through its commitment to advancing the US Sustainable Development Goals. Further, each project received USD 3 million in technical assistance, cash support, and Google Cloud credits.
- In June 2023, DiagnaMed launched its AI brain health platform, CERVAI, commercially in Q4 2023, making its final development stage, which offers a dual assessment of brain health. Its Brain Age Estimation tool, validated in a study at Drexel University, accurately predicts participants.
- In April 2023, Genentech announced partnerships aiming to improve brain health outcomes, which are developed to quantify and assess the complexity, economic impact, and patient & care partner burden of brain health conditions, and generate advanced data around the dynamics of neurologic care.
Report Details
| Report Characteristics |
| Market Size (2024) |
USD 243.7 Bn |
| Forecast Value (2033) |
USD 478.6 Bn |
| CAGR (2024-2033) |
7.8% |
| Historical Data |
2018 – 2023 |
| Forecast Data |
2024 – 2033 |
| Base Year |
2023 |
| Estimate Year |
2024 |
| Report Coverage |
Market Revenue Estimation, Market Dynamics, Competitive Landscape, Growth Factors and etc. |
| Segments Covered |
By Functionality (Electronic Health Records (EHR),
Care Plans/Health Management, Financial
Functionality, Clinical Functionality, Clinical Decision
Support (CDS), E-Prescribing, Telehealth,
Administrative Functionality, and Others), By
Component (Software and Devices), By End User
(Specialty Clinics, Hospitals, and Others) |
| Regional Coverage |
North America – The US and Canada; Europe – Germany, The UK, France, Russia, Spain, Italy, Benelux, Nordic, & Rest of Europe; Asia- Pacific– China, Japan, South Korea, India, ANZ, ASEAN, Rest of APAC; Latin America – Brazil, Mexico, Argentina, Colombia, Rest of Latin America; Middle East & Africa – Saudi Arabia, UAE, South Africa, Turkey, Egypt, Israel, & Rest of MEA
|
| Prominent Players |
IBM, Holmusk, Medibio, Core Solutions Inc, Cerner
Corp, Linus Health, Spring Care, NXGN Manag,
Netsmart Technologies, The Echo Group, and Other
Key Players |
| Purchase Options |
We have three licenses to opt for: Single User License (Limited to 1 user), Multi-User License (Up to 5 Users), and Corporate Use License (Unlimited User) along with free report customization equivalent to 0 analyst working days, 3 analysts working days and 5 analysts working days respectively. |
Frequently Asked Questions
The Global Digital Brain Health Market size is estimated to have a value of USD 243.7 billion in 2024 and
is expected to reach USD 478.6 billion by the end of 2033.
North America is expected to have the largest market share in the Global Digital Brain Health Market
with a share of about 39.2% in 2024.
Some of the major key players in the Global Mental Health Market are IBM, Holmusk, Medibio, and
many others.
The market is growing at a CAGR of 7.8 percent over the forecasted period.