• +1 (732) 369 9777
  • +1 (609) 857 6083
  • enquiry@dimensionmarketresearch.com

logo Healthcare Wipes Market

Comprehensive Industry Landscape and Strategic Outlook

  • About Us
  • Insight
    Trending Reports Latest Reports
  • Industries
    Aerospace & Defence
    Agriculture & Horticulture
    Automotive
    BFSI & Education
    Chemical & Material
    Consumer Goods
    Electrical & Semiconductor
    ICT & TMT
    Energy & Power
    Food & Beverages
    Industry Automation & Equipment
    Manufacturing & Construction
    Medical Devices & Healthcare IT
    Metals & Minerals
    Packaging & Logistics
    Pharmaceuticals & Healthcare
    Sports & Fitness
  • News And Media
  • Contact us
Speak to Analyst
Request Free Sample
/images/logo.png
  • home
  • Pharmaceuticals & Healthcare
  • Healthcare Wipes Market

Healthcare Wipes Market By Product (Dry, Wet), By Distribution Channel - Global Industry Outlook, Key Companies (3M, Johnson & Johnson, Unilever, and others), Trends and Forecast 2023-2032

Published on : November-2023  Report Code : RC-616  Pages Count : 253  Report Format : PDF
Overview Table of Content Download Report's Excerpt Request Free Sample

Market Overview

The Global Healthcare Wipes Market is expected to reach a value of USD 13.4 billion in 2023, and it is further anticipated to reach a market value of USD 26.1 billion by 2032 at a CAGR of 7.7%.

Healthcare Wipes Market Growth Analysis

Healthcare wipes, like tissues & papers, play an essential role in safeguarding the body from infections & maintaining personal hygiene, which is highly used in healthcare facilities like hospitals & clinics, as these wipes effectively prevent infections via surface cleaning, hand sanitizing, skin cleansing, & hospital sterilization, as they come in different types like cleansing wipes, flushable skin, macerator-friendly body wipes, pre-injection alcohol wipes, & more, packaged in canisters, sachets, flow-packs, or buckets, providing convenience & reducing the risk of cross-contamination.

Key Takeaways

  • By Product, the Dry segment takes the lead in 2023 & is anticipated to dominate throughout the forecasted period.
  • In addition, the Wet segment is expected to have significant growth over the forecasted period.
  • By Distribution Channel, Supermarkets & Hypermarkets takes the lead & drive the market in 2023
  • North America has a 34.3% share of revenue in the Global Healthcare Wipes Market in 2023

Market Dynamic

The strong growth of the global Healthcare Wipes Market is mainly driven by the rise in health & hygiene concerns among individuals, addressing issues like sanitation & cross-contamination. Further, the market's growth is fueled by the diverse range of Healthcare Wipes available, like friendly body wipes, non-invasive medical device disinfectant wipes, pre-injection alcohol wipes, bed bath wipes, & flushable skin cleansing wipes. With different packaging options like buckets, sachets, canisters, etc., these wipes provide convenient solutions for skin cleansing, hand sanitizing, equipment cleaning, hospital sterilization, & surface cleaning, contributing to the market's overall growth. Moreover, the extensive use of wipes in food prevention environments &supermarkets for germ control, along with cost-effectiveness, further promotes market expansion.

However, potential hindrance includes the use of chemicals that may trigger allergies in some individuals & compliance with strict government regulations, creating challenges to the sustained growth of the Healthcare Wipes Market.

Research Scope and Analysis

By Product

The healthcare wipes market is divided into two product categories: dry & wet wipes. As of 2023, the dry wipes segment takes the lead and is anticipated to maintain its lead throughout the forecast period, as the growth in demand for dry wipes in hospitals, medical facilities, & nursing homes is a major driver for this segment's sustained prominence.

Further, the wet wipes segment is expected to witness the fastest growth in the forecast period. The attraction of these products in the healthcare industry comes from their convenience & user-friendly nature. With the healthcare sector experiencing high work demands & a rise in the global patient population, the need for wet wipes is also growing. Further, these products provide an effective solution, helping in completing daily tasks in a quick time, making them highly essential in healthcare settings worldwide.

By Distribution Channel

The global wipes market, categorized by distribution channels, includes supermarkets & hypermarkets, convenience stores, pharmacies, e-commerce, and others, of which the supermarkets & hypermarkets segment takes the lead in 2023 by dominating the market with the largest share throughout the forecast period, which is attributed to the growing consumer preference for purchasing toiletries from these organizations, benefiting from their vast product offerings.

Healthcare Wipes Market Distribution Analysis

Moreover, in Europe & North America, supermarkets, having incorporated various local grocery stores, have expanded their supplier base. Supermarkets also provide customers significant advantages, like competitive pricing, a vast product selection, & better visibility of international brands, making them a preferred platform for diverse customer needs. So, trends like lower prices, product variety, & access to global brands, supermarkets & hypermarkets stand out as ideal choices, to meet the preferences & requirements of a large spectrum of consumers.

The Healthcare Wipes Market Report is segmented on the basis of the following:

By Product

  • Dry
  • Wet

By Distribution Channel

  • Supermarkets & Hypermarkets
  • Convenience Stores
  • Pharmacy
  • E-Commerce
  • Others

Regional Analysis

North America established itself as the dominant market for healthcare wipes, holding a significant 34.3% share in 2023, and is expected for higher growth during the forecast period, which is fueled by factors like fast urbanization, an increase in number of hospitals in countries like Canada & the US as well as growing consumer awareness concerning the prevention of harmful microbes.

Healthcare Wipes Market Regional Analysis

Moreover, Europe is expected to notice significant growth during the forecast period. Further increase in consumer awareness of personal hygiene is driving vendors in the region to highly invest in R&D aiming to launch innovative & premium healthcare wipe products. Moreover, the recent coronavirus outbreak also increased demand for healthcare wipes in countries like Italy, Spain, & the UK, further supporting the region's overall market prospects.

By Region

North America
  • The U.S.
  • Canada
Europe
  • Germany
  • The U.K.
  • France
  • Italy
  • Russia
  • Spain
  • Benelux
  • Nordic
  • Rest of Europe
Asia-Pacific
  • China
  • Japan
  • South Korea
  • India
  • ANZ
  • ASEAN
  • Rest of Asia-Pacific
Latin America
  • Brazil
  • Mexico
  • Argentina
  • Colombia
  • Rest of Latin America
Middle East & Africa
  • Saudi Arabia
  • UAE
  • South Africa
  • Israel
  • Egypt
  • Rest of MEA

Competitive Landscape

The market provides a profitable venture for key players, who primarily compete on price & quality. With established international players dominating, the entry threat for new competitors is less. Further, the market's rapid growth provides significant opportunities, but obstacles like concerns over wet wipes disposal could impact participant growth. Success hinges on navigating these dynamics in the forecast period.

In July 2023, Berry Global introduced an eco-friendly lineup of professional wipe materials, made up of non-woven materials and offers a diverse selection of sustainable solutions for disinfecting hard surfaces, expanding choices in the market, which aligns with growing environmental concerns, marking a step forward in providing effective & environmentally friendly options for professional cleaning & disinfection

Some of the prominent players in the global Healthcare Wipes Market are:
  • 3M
  • Johnson & Johnson
  • Unilever
  • Weiman Products
  • Procter & Gamble
  • The Clorox
  • Reckitt Benckiser
  • Amway India
  • DuPont
  • WipesPlus
  • Other Key Players

COVID-19 Pandemic & Recession: Impact on the Global Healthcare Wipes Market:

The COVID-19 pandemic triggered a growth in demand for healthcare wipes globally, as rising hygiene awareness became key, as increased focus on infection prevention in healthcare settings & among the general public highly boosted the market. However, the economic recession along with the pandemic created challenges, impacting consumer spending &supply chain disruptions. However, with the recessionary pressures, the healthcare wipes market experienced higher growth owing to the ongoing demand for strict sanitation measures. The pandemic highlighted the important role of healthcare wipes in maintaining a hygienic environment, contributing to the market's resilience in the middle of the recession. Further, as the world looks through the complexities of a post-pandemic era, the healthcare wipes market constantly evolves, balancing demand fluctuations with economic realities.

Recent Development

  • In September 2023, Aldi, the German supermarket chain, unveiled a packaging revamp for its own-brand toilet wipes to create awareness about bowel cancer. The updated packaging includes signs & symptoms information, associated with Bowel Cancer UK’s #GetOnARoll campaign. Further, Aldi had previously added this essential information to all toilet roll packs. Both products now feature brief details about bowel cancer symptoms, along with a QR code for shoppers to learn more & access support through the Bowel Cancer UK website.
  • In April 2023, Orangetheory Fitness disclosed its commitment to environmental sustainability by launching Natrulab biodegradable disinfectant wipes in all 110 Canadian locations. These wipes, free from harsh chemicals, mark Orangetheory as the first fitness brand in Canada to support such plastic-free, sustainable products, which highlights the brand's dedication to creating a greener approach to fitness & hygiene.
  • In October 2023, Kinnos reported an achievement as its innovative Highlight technology, designed to colorize disinfectant wipes, received special recognition in TIME's Best Inventions of 2023 list, acknowledged for its potential to improve healthcare's defense against global infectious diseases & drug-resistant organisms, it also addresses urgent concerns in North American healthcare settings, where partial surface cleaning contributes to healthcare-associated infections, impacting both patients & healthcare costs significantly.

Report Details

                                      Report Characteristics
Market Size (2023) USD 13.4 Bn
Forecast Value (2032) USD 26.1 Bn
CAGR (2023-2032) 7.7%
Historical Data 2017 - 2022
Forecast Data 2023 - 2032
Base Year 2022
Estimate Year 2023
Report Coverage Market Revenue Estimation, Market Dynamics, Competitive Landscape, Growth Factors and etc.
Segments Covered By Product (Dry and Wet), By Distribution Channel (Supermarkets & Hypermarkets, Convenience Stores, Pharmacy, E-Commerce, and Others)
Regional Coverage North America – The US and Canada; Europe – Germany, The UK, France, Russia, Spain, Italy, Benelux, Nordic, & Rest of Europe; Asia- Pacific– China, Japan, South Korea, India, ANZ, ASEAN, Rest of APAC; Latin America – Brazil, Mexico, Argentina, Colombia, Rest of Latin America; Middle East & Africa – Saudi Arabia, UAE, South Africa, Turkey, Egypt, Israel, & Rest of MEA
Prominent Players 3M, Johnson & Johnson, Unilever, Weiman Products, Procter & Gamble, The Clorox, Reckitt Benckiser, Amway India, DuPont, WipesPlus, and Other Key Players
Purchase Options We have three licenses to opt for: Single User License (Limited to 1 user), Multi-User License (Up to 5 Users), and Corporate Use License (Unlimited User) along with free report customization equivalent to 0 analyst working days, 3 analysts working days and 5 analysts working days respectively.

 

Frequently Asked Questions

  • How big is the Global Healthcare Wipes Market?

    The Global Healthcare Wipes Market size is estimated to have a value of USD 13.4 billion in 2023 and is expected to reach USD 26.1 billion by the end of 2032.

  • Which region accounted for the largest Global Healthcare Wipes Market?

    North America has the largest market share for the Global Healthcare Wipes Market with a share of about 34.3% in 2023.

  • Who are the key players in the Global Healthcare Wipes Market?

    Some of the major key players in the Global Healthcare Wipes Market are 3M, Johnson & Johnson, Unilever, and many others.

  • What is the growth rate in the Global Healthcare Wipes Market?

    The market is growing at a CAGR of 7.7 percent over the forecasted period.

  • Contents

      1.Introduction
        1.1.Objectives of the Study
        1.2.Market Scope
        1.3.Market Definition and Scope
      2.Healthcare Wipes Market Market Overview
        2.1.Global Healthcare Wipes Market Market Overview by Type
        2.2.Global Healthcare Wipes Market Market Overview by Application
      3.Healthcare Wipes Market Market Dynamics, Opportunity, Regulations, and Trends Analysis
        3.1.Market Dynamics
          3.1.1.Healthcare Wipes Market Market Drivers
          3.1.2.Healthcare Wipes Market Market Opportunities
          3.1.3.Healthcare Wipes Market Market Restraints
          3.1.4.Healthcare Wipes Market Market Challenges
        3.2.Emerging Trend/Technology
        3.3.PESTLE Analysis
        3.4.PORTER'S Five Forces Analysis
        3.5.Technology Roadmap
        3.6.Opportunity Map Analysis
        3.7.Case Studies
        3.8.Opportunity Orbits
        3.9.Pricing Analysis
        3.10.Ecosystem Analysis
        3.11.Supply/Value Chain Analysis
        3.12.Covid-19 & Recession Impact Analysis
        3.13.Product/Brand Comparison
      4.Global Healthcare Wipes Market Market Value ((US$ Mn)), Share (%), and Growth Rate (%) Comparison by By Product, 2017-2032
        4.1.Global Healthcare Wipes Market Market Analysis by By Product: Introduction
        4.2.Market Size and Forecast by Region
        4.3.Dry
        4.4.Wet
      5.Global Healthcare Wipes Market Market Value ((US$ Mn)), Share (%), and Growth Rate (%) Comparison by By Distribution Channel, 2017-2032
        5.1.Global Healthcare Wipes Market Market Analysis by By Distribution Channel: Introduction
        5.2.Market Size and Forecast by Region
        5.3.Supermarkets & Hypermarkets
        5.4.Convenience Stores
        5.5.Pharmacy
        5.6.E-Commerce
        5.7.Others
      10.Global Healthcare Wipes Market Market Value ((US$ Mn)), Share (%), and Growth Rate (%) Comparison by Region, 2017-2032
        10.1.North America
          10.1.1.North America Healthcare Wipes Market Market: Regional Analysis, 2017-2032
            10.1.1.1.The US
            10.1.1.2.Canada
        10.2.1.Europe
          10.2.1.Europe Healthcare Wipes Market Market: Regional Trend Analysis
            10.2.1.1.Germany
            10.2.1.2.France
            10.2.1.3.UK
            10.2.1.4.Russia
            10.2.1.5.Italy
            10.2.1.6.Spain
            10.2.1.7.Nordic
            10.2.1.8.Benelux
            10.2.1.9.Rest of Europe
        10.3.Asia-Pacific
          10.3.1.Asia-Pacific Healthcare Wipes Market Market: Regional Analysis, 2017-2032
            10.3.1.1.China
            10.3.1.2.Japan
            10.3.1.3.South Korea
            10.3.1.4.India
            10.3.1.5.ANZ
            10.3.1.6.ASEAN
            10.3.1.7.Rest of Asia-Pacifc
        10.4.Latin America
          10.4.1.Latin America Healthcare Wipes Market Market: Regional Analysis, 2017-2032
            10.4.1.1.Brazil
            10.4.1.2.Mexico
            10.4.1.3.Argentina
            10.4.1.4.Colombia
            10.4.1.5.Rest of Latin America
        10.5.Middle East and Africa
          10.5.1.Middle East and Africa Healthcare Wipes Market Market: Regional Analysis, 2017-2032
            10.5.1.1.Saudi Arabia
            10.5.1.2.UAE
            10.5.1.3.South Africa
            10.5.1.4.Israel
            10.5.1.5.Egypt
            10.5.1.6.Turkey
            10.5.1.7.Rest of MEA
      11.Global Healthcare Wipes Market Market Company Evaluation Matrix, Competitive Landscape, Market Share Analysis, and Company Profiles
        11.1.Market Share Analysis
        11.2.Company Profiles
        11.4.3M
          11.4.1.Company Overview
          11.4.2.Financial Highlights
          11.4.3.Product Portfolio
          11.4.4.SWOT Analysis
          11.4.5.Key Strategies and Developments
        11.5.Johnson & Johnson
          11.5.1.Company Overview
          11.5.2.Financial Highlights
          11.5.3.Product Portfolio
          11.5.4.SWOT Analysis
          11.5.5.Key Strategies and Developments
        11.6.Unilever
          11.6.1.Company Overview
          11.6.2.Financial Highlights
          11.6.3.Product Portfolio
          11.6.4.SWOT Analysis
          11.6.5.Key Strategies and Developments
        11.7.Weiman Products
          11.7.1.Company Overview
          11.7.2.Financial Highlights
          11.7.3.Product Portfolio
          11.7.4.SWOT Analysis
          11.7.5.Key Strategies and Developments
        11.8.Procter & Gamble
          11.8.1.Company Overview
          11.8.2.Financial Highlights
          11.8.3.Product Portfolio
          11.8.4.SWOT Analysis
          11.8.5.Key Strategies and Developments
        11.9.The Clorox
          11.9.1.Company Overview
          11.9.2.Financial Highlights
          11.9.3.Product Portfolio
          11.9.4.SWOT Analysis
          11.9.5.Key Strategies and Developments
        11.10.Reckitt Benckiser
          11.10.1.Company Overview
          11.10.2.Financial Highlights
          11.10.3.Product Portfolio
          11.10.4.SWOT Analysis
          11.10.5.Key Strategies and Developments
        11.11.Amway India
          11.11.1.Company Overview
          11.11.2.Financial Highlights
          11.11.3.Product Portfolio
          11.11.4.SWOT Analysis
          11.11.5.Key Strategies and Developments
        11.12.DuPont
          11.12.1.Company Overview
          11.12.2.Financial Highlights
          11.12.3.Product Portfolio
          11.12.4.SWOT Analysis
          11.12.5.Key Strategies and Developments
        11.13.WipesPlus
          11.13.1.Company Overview
          11.13.2.Financial Highlights
          11.13.3.Product Portfolio
          11.13.4.SWOT Analysis
          11.13.5.Key Strategies and Developments
        11.14.Other Key Players
          11.14.1.Company Overview
          11.14.2.Financial Highlights
          11.14.3.Product Portfolio
          11.14.4.SWOT Analysis
          11.14.5.Key Strategies and Developments
      12.Assumptions and Acronyms
      13.Research Methodology
      14.Contact
    If your country is missing in the list, we apologize that we still do not serve in your country.

    Your personal details are safe and secured with us.

    If your country is missing in the list, we apologize that we still do not serve in your country.

    Your personal details are safe and secured with us.

    Select License Type


    • RC-616

    • November-2023
      • ★★★★★
        ★★★★★
      • 47
    • $3190
    • $4590
    • $5690
    Download Free Brochure Customization Request Buy Country Level Reports Request Discount
    Chat on WhatsApp

    Get in Touch with Us

      USA Flag
    • UNITED STATES
      Phone: +1 732 369 9777
      India Flag
    • India
      Phone: +91 882 677 4855

    Recent Report

    • Compression Therapy Market
    • Pharma Quality Assurance Services Market
    • Pharmaceutical Drug Delivery Market
    • Cellulose Insulation Market
    • Remote Patient Monitoring Market
    • Molecular Diagnostics Market
    • Dental Consumables Market
    • Radioimmunoassay Market
    • Home Healthcare Services Market
    • Varicose Vein Treatment Market
    Secured Payment Options
      /images/payment.png
    Legal
    • Privacy Policy
    • Refund Policy
    • Frequently Asked Questions
    • Terms and Conditions
    Explore Company
    • About Us
    • Contact Us
    • Trending Reports
    • Latest Reports
    • All Industries
    • How to Order
    Contact Detail
    • 957 Route 33, Suite 12 #308
            Hamilton Square, NJ-08690 USA
    • +1 (123) 456 4562 (International)
    • +1 (609) 857 6083 (International)
    • +91 882 677 4855 (Asia)
    • sales@dimensionmarketresearch.com
    Copyright Market Research. ©2025 All rights reserved