Market Overview
The
Global Mastic Gum Market size is estimated to reach a
value of USD 730.6 million in 2024 and is expected to grow at a compound annual growth rate
(CAGR) of 6.1% for the forecasted period (2024-2033).
The global mastic gum market is experiencing significant growth, driven by increasing consumer demand for natural and functional products. The mastic gum market size is expanding as more people become aware of the health benefits of mastic gum, including its antibacterial properties for oral health and its ability to aid digestion. Market research indicates a robust market outlook, with a forecast period predicting continued market growth. Key market dynamics include the rising popularity of chewing gum and dietary supplements containing pure mastic gum and xylitol mastic gum. The market is segmented by product type, with chewed pure mastic gum leading due to its traditional use and proven benefits.
Major players in the mastic gum industry are innovating with advanced gum technology to enhance product offerings. Despite challenges such as limited availability and higher costs, market opportunities abound in emerging economies where awareness about mastic gum is growing. The mastic gum market report highlights the competitive landscape, showing significant potential for expansion. Overall, the global mastic gum market size is expected to increase significantly, driven by consumer trends towards natural and functional health products.
Key Takeaways
- Market Value: The global mastic gum market is projected to expand by USD 517.2 million, at a CAGR of 6.1% from 2024 to 2033.
- Definition: Mastic gum is a resin obtained from the mastic tree (Pistacia lentiscus), traditionally used for its medicinal properties, including oral health benefits, digestive aid, and as an ingredient in chewing gum.
- By Type Segment Analysis: Chewed pure mastic gum is expected to lead the global mastic gum market, commanding the largest revenue share of 24.1% by 2024.
- By Distribution Channel Segment Analysis: Supermarkets are projected to be the leading distribution channel segment in the global market, capturing the largest revenue share in 2024.
- By End User Segment Analysis: The food & beverage industry is expected to be this segment in the global mastic gum market, holding 44.1% market share in 2024.
- Regional Insights: Asia Pacific is projected to lead the global mastic gum market, accounting for 39.2% of the market share in 2024.
Use Cases
- Oral Health: Mastic gum is used in dental care products due to its antibacterial properties, which assist reduce plaque and microorganisms, selling healthier gums and more energizing breath.
- Digestive Aid: Mastic gum is traditionally chewed to relieve digestive problems, including indigestion and belly pain, by means of supporting digestive health and potentially decreasing infection.
- Functional Foods: Incorporated into functional ingredients and liquids, mastic gum presents additional health benefits, consisting of stepped-forward digestion and oral fitness, enhancing the dietary profile of these products.
- Skincare: Mastic gum is also utilized in personal care products for its anti-inflammatory and antioxidant homes, which could help improve skin fitness and reduce signs and symptoms of getting older.
Market Dynamic
Trends
Increasing Demand for Natural Ingredients Consumer awareness of what goes into their food and care products has shifted to natural as people ascertain an inclination towards natural products. This trend is shifting the consumption pattern of mastic gum, which is produced from a natural gum source and is rated for its health benefits. Food manufacturers on the other hand are equally rising to the occasion to ensure that they include this medicinal gum in their products such as chewing gum and dietary supplement products as people seek these natural solutions.
Expansion of Functional Chewing Gum
Plain chewing gum has metamorphosed into a means of providing other spoken-for benefits besides the oralitary one of fighting off bad breath. Specialty chewing gums, which include xylitol mastic gum are quite popular because they are said to boost oral health, aid digestion, and in some cases offer energy or relaxation. Since consumers are increasingly aware of improving their health status and looking for products that offer more than just the basic benefits, the demand for functional chewing gum will remain stable.
Growth Drivers
Health Conscious Consumer Behavior
When it comes to the factors that boost the growth of the industry, one has to mention that the trend toward a healthy lifestyle is one of the most stimulating factors that contribute to the growth of the mastic gum market. Customers are noticing the new uses of mastic gum and are associating it to be healthy, especially as an oral antiseptic and probiotic for the digestive system. This increasing sensitivity is resulting in more people and geographical locations using mastic gum products in their daily lives.
Technological Advancements in Gum Production
Sustained improvements in gum manufacturing technology have led to the emergence of innovation in the mastic gum market. Such innovations help the manufacturers to produce mastic gum products with desirable taste, texture as well as longevity. Furthermore, the prospects of technology enable new kinds of formulations: for instance, mastic gum in other delivery forms like micro- or nanocapsules, or in combination with other bioactive substances for improving their therapeutic effects. These technologies are useful in increasing the variety of mastic gum in the market hence leading to the growth of this market.
Growth Opportunities
Market Expansion in Emerging Economies
New markets in emerging economies remain largely unexplored to their full potential for the demand for mastic gum. In these regions, as people’s disposable income increases and cities continuously expand, there is a larger consumer group who are able to buy expensive mastic gum products. Besides, as knowledge of the health effects of mastic gum increases around the world, new markets around the globe offer increased growth opportunities for producers and distributors interested in boosting their market share.
Diversification of Product Offerings
One of the key trends in the mastic gum market is that the industry presents opportunities for market diversification and product development to satisfy the changing needs of consumers. Hence, new product developments like pure mastic gum products with no addition of any other chemical or the launch of specific niche products for some particular ailments create choices in the market. The ability to satisfy the needs of the various segments of the market is the reason why producers of mastic gum products have the capacity to penetrate deeper into the market.
Restraints
Limited Availability and High Cost
Nevertheless, mastic gum is still a bit specific when compared to such types of chewing gum products as it gradually gains more attention. Mastic gum resin is difficult to obtain due to lack of availability and the cumbersome process of obtaining it, this causes a supply problem and high production costs. Thus, mastic gum products may be expensive relative to other chewing gum products to consumers thereby restricting penetration in certain markets due to consumers’ price sensitivity.
Lack of Awareness in Certain Regions
While certain markets are now beginning to take to mastic gum, others still have little knowledge of the enhancement to their oral health that it holds. It means that in the areas where the use of mastic gum is not quite common or advertised, there can be no awareness of the benefits for a consumer’s health. The result of this lack of awareness is that it becomes difficult to penetrate into new markets and increase the sale of mastic gum and its related products when the target population is not aware of the properties of the product.
Research Scope and Analysis
By Type
In the global market for mastic gum, chewed pure mastic gum is projected to dominate this segment as it will hold 24.1% of the market share in 2024. Market analysis reveals that clients opt for chewed Pure mastic gum over other types due to its conventional use and perceived health benefits. Additionally, improvements in gum generation have improved the texture and taste of chewed pure mastic gum, making it more appealing to a much broader target audience.
The mastic gum market is segmented based on different factors and chewed pure mastic gum holds a large percentage of this marketplace segment. Market insights suggest a developing demand for chewed pure mastic gum, particularly in regions like North America wherein consumers are more and more turning to natural & traditional treatments.
Moreover, the usage of mastic gum in chewed pure mastic gum aligns nicely with the developing trend toward functional foods & natural ingredients in the personal care industry. As the marketplace for mastic gum is predicted to witness endured growth, opportunities abound for players within the marketplace to capitalize on the recognition of chewed pure mastic gum. With its unique properties and growing consumer awareness, chewed pure mastic gum is driving the mastic gum marketplace ahead and is poised to hold its dominance in the foreseeable future.
By Distribution Channel
Supermarkets are projected to dominate the distribution channel segment inside the global mastic gum marketplace because of several key elements. Market evaluation well-known shows that supermarkets offer a huge range of products, including mastic gum, making them a convenient one-stop destination for clients. Moreover, supermarkets generally have large floor spaces and better foot traffic compared to other distribution channels, taking into account the greater visibility and accessibility of mastic gum products.
Additionally, advancements in gum technology have facilitated the packaging and preservation of mastic gum, making it suitable for distribution through supermarkets. As the mastic gum marketplace is segmented by using various factors which include end-users and types, supermarkets provide a platform to cater to various consumer preferences and demands.
Furthermore, market insights recommend that supermarkets regularly offer competitive pricing and promotional activities, attracting consumers seeking value for their purchases. This aligns with the developing demand for mastic gum, riding its market growth. Overall, supermarkets play a big role in the distribution of mastic gum globally, presenting convenience, range, and affordability to consumers.
By End User
In the global market analysis of mastic gum, the food and beverage industry stands out as a dominant sector in this segment as it will hold 44.1% of the market share in 2024 for several reasons. Market research indicates that advances in gum technology have made it easier to incorporate mastic gum into food and beverage products, increasing product quality and nutritional value. Accordingly, the mastic gum market is segmented, with a significant portion allocated to the food and beverage industry.
With consumer demand for food and beverage products and the health benefits associated with mastic gum, there has been phenomenal growth in the consumption of food and beverage products Market insights predict that this trend will continue, providing products containing mastic gum in the food demand has increased within the beverage industry.
Furthermore, the food and beverage industry expands products including confectionery, desserts, beverages, and functional foods, providing more market opportunities for mastic gum integration consequently the food and beverage industry gains a significant share in terms of revenue generation in the global mastic gum market. There is, where mastic gum is widely used in various food and beverage products.
The Mastic Gum Market Report is segmented on the basis of the following
By Type
- Chewed Pure Mastic Gum
- Xylitol Mastic Gum
- Dental Mastic Gum
- Functional Food & Beverages
- Nutraceuticals & Dietary Supplements
- Personal care Products
- Others
By Distribution Channel
- Supermarkets
- Convenience Store
- Specialty Stores
- Online Retailers
- Others
By End-user
- Food & Beverage Industry
- Pharmaceutical & Medicinal Industry
- Personal care Industry
- Others
Regional Analysis
Asia Pacific is projected to dominate the global mastic gum market as it will hold 39.2% of the market share in 2024 due to numerous factors. Market studies suggest that the marketplace for mastic gum in Asia Pacific is expanding rapidly, outpacing other regions. The growth of this market in this area may be attributed to the increasing awareness about the health advantages of mastic gum and its varied utilization in distinctive sectors.
While North America additionally contributes substantially to the mastic gum market, the Asia Pacific area holds a larger market share in terms of revenue. Players operating in the mastic gum marketplace, along with Mastic Spa and Mazaya Global, are specializing in market expansion and tapping into the growing demand for mastic gum products in Asia Pacific.
The availability of mastic gum, derived from the resin of the mastic tree, is found in high quantity in the Asia Pacific compared to other regions. This availability, mixed with the region's growing interest in mastic gum and its properties, is driving the demand for mastic gum products. Furthermore, the marketplace outlook for mastic gum in the Asia Pacific is effective, with enough possibilities for growth and development.
Despite the developing demand, challenges inclusive of confined availability of mastic gum and lack of information about its benefits in a few parts of the region. However, major players in the marketplace are actively addressing these demanding situations through market research, analysis of the market trends, and strategic initiatives aimed toward promoting mastic gum usage. Overall, the Asia Pacific region dominates the mastic gum market and is expected to maintain its market position within the foreseeable future.
By Region
North America
Europe
- Germany
- The U.K.
- France
- Italy
- Russia
- Spain
- Benelux
- Nordic
- Rest of Europe
Asia-Pacific
- China
- Japan
- South Korea
- India
- ANZ
- ASEAN
- Rest of Asia-Pacific
Latin America
- Brazil
- Mexico
- Argentina
- Colombia
- Rest of Latin America
Middle East & Africa
- Saudi Arabia
- UAE
- South Africa
- Israel
- Egypt
- Rest of MEA
Competitive Landscape
The global mastic gum market is characterized by fierce competition and huge growth potential. Key players are strategically leveraging various segments such as chewed pure mastic gum, xylitol mastic gum, dental mastic gum, and nutritional & dietary supplements to gain a competitive edge. In addition, distribution channels such as supermarkets, convenience stores, specialty stores, and online retailers play an important role in market penetration.
Market-leading companies are constantly innovating and expanding their offerings to meet the needs of different customers. Growing demand for functional foods & beverages and personal care products infused with mastic gum is driving the market growth. Big companies are also focusing on increasing their presence in the pharmaceutical industry, as more and more people are becoming aware of the health benefits of mastic gum.
The competitive environment is further aggravated by local and regional players offering unique formulations and targeting target markets. Strategic deals, mergers, and acquisitions are becoming more common as companies seek to expand their distribution networks and product lines to ensure a strong market position.
Some of the prominent players in the Global Mastic Gum Market are
- Sharawi Chewing Gum Factory
- Grecian Magnesite S.A.
- Merck KGaA
- Mastic S.A.
- Chios Mastiha Growers Association
- Lalilab Inc.
- Maz aya's Tobacco-Molasses
- Naturevibe Botanicals
- Abbott
- Wedjat Health Solutions
- Delta 9 Gummies
- Top Delta 9 Gummies
- Other Key Players
Recent Developments
- April 2024: Top Delta 9 Gummies announced the launch of a new line of Delta-9 THC neuropathic pain relief gummies in Cleveland, OH. These gummies contain 25mg of Delta-9 THC with a new formulation aimed at treating chronic pain.
- April 2024: Delta 9 Gummies introduced the top six Delta 9 THC gummies for 2024, highlighting Exhale Wellness, Budpop, Dopeboo, Cheef Botanica, Delta Extraxls, and cbdMD as the best options.
- February 2024: Wedjat Health Solutions, founded by Dr. Sathish and Dr. Hema, launched Health Etc., the first vitamin gummy formulated by doctors in India, designed to meet the nutritional needs of individuals.
- September 2022: Naturevibe Botanicals introduced organic mastic gum capsules made from wild-harvested mastic gum resin. The company also produces goods using natural herbs and ingredients, such as Brahmi leaf capsules, aromatic oils like clove oil, and superfoods like Amla powder, Yacon root powder, and natural spices.
- April 2022: Abbott launched Arachitol Gummies in India. These fruit-flavored gummies are dietary supplements that significantly fulfill the Vitamin D requirements for both adults and kids.
Report Details
| Report Characteristics |
| Market Size (2024) |
USD 730.6 Mn |
| Forecast Value (2033) |
USD 1,247.8 Mn |
| CAGR (2024-2033) |
6.1% |
| Historical Data |
2018 – 2023 |
| Forecast Data |
2024 – 2033 |
| Base Year |
2023 |
| Estimate Year |
2024 |
| Report Coverage |
Market Revenue Estimation, Market Dynamics, Competitive Landscape, Growth Factors and etc. |
| Segments Covered |
By Type (Chewed Pure Mastic Gum, Xylitol Mastic Gum, Dental Mastic Gum, Functional Food & Beverages, Nutraceuticals & Dietary Supplements, Personal care Products, and Others), By Distribution Channel (Supermarkets, Convenience Store, Specialty Stores, Online Retailers, and Others), By End-user (Food & Beverage Industry, Pharmaceutical & Medicinal Industry, Personal care Industry, and Others) |
| Regional Coverage |
North America – The US and Canada; Europe – Germany, The UK, France, Russia, Spain, Italy, Benelux, Nordic, & Rest of Europe; Asia- Pacific– China, Japan, South Korea, India, ANZ, ASEAN, Rest of APAC; Latin America – Brazil, Mexico, Argentina, Colombia, Rest of Latin America; Middle East & Africa – Saudi Arabia, UAE, South Africa, Turkey, Egypt, Israel, & Rest of MEA
|
| Prominent Players |
Sharawi Chewing Gum Factory, Grecian Magnesite S.A., Merck KGaA, Mastic S.A., Chios Mastiha Growers Association, Lalilab Inc., Mazaya’s Tobacco-Molasses, Naturevibe Botanicals, Abbott, Wedjat Health Solutions, Delta 9 Gummies, Top Delta 9 Gummies, and Other Key Players |
| Purchase Options |
HVMN Inc., Thync Global Inc., Apple Inc., Fitbit Inc., TrackmyStack, OsteoStrong, The ODIN, Thriveport LLC, Muse, Moodmetric, and Other Key Players |
Frequently Asked Questions
The Global Mastic Gum Market is estimated to reach a value of USD 730.6 million in 2024.
The Global Mastic Gum Market t is expected to expand at a CAGR (compound annual growth rate) of 6.1% from 2024 to 2033.
The Food & Beverage Industry is projected to mark the highest market revenue share in 2024.
Some prominent key players include Sharawi Chewing Gum Factory, Grecian Magnesite S.A., Merck KGaA, Mastic S.A., Chios Mastiha Growers Association, Lalilab Inc., etc.